BBVA API Market
One of the great recent revolutions in technology is data management in the cloud. Not only for large volumes of information, what we know as Big Data, but also in relation to platforms or services for end users, such as a customer or a company’s employee. The result of this effort is embodied in hundreds of tools and features for managing information in the cloud: from office automation like Google Drive or Microsoft OneDrive to storage of personal images and videos through applications.
The greatest challenge for companies and developers is integrating their own system infrastructure with these cloud-based platforms or services, often with third-party providers, and improving the entire experience deriving from that strategic move. APIs are the real key in all this process. We have already mentioned two giants in the sector: Google and Microsoft. But there are many others, such as Amazon or Salesforce.
Llevar a un cliente por todo el proceso de compra hasta que este se formaliza es un viaje arduo y que se enfrenta a la posibilidad constante de abandono. Sin embargo, hay formas de lograr que la decisión de compra se haga realidad si se le dan facilidades como una financiación ágil, segura y adaptada a lo que necesita.
Open banking is driving the development of new apps that are integrated into company platforms, all in an effort to offer banking services to customers. Thanks to APIs, any banking operation, such as opening an account, can be done without the need to exit an application.