BBVA API Market
In practically all the business sectors currently in the throes of digital transformation, the use of an API is essential for improving a company’s processes, as the tools a company implements are what give it its differential value. This means that the companies that use these technologies can become more competitive. But why?
And their use is not only restricted to major corporations –any type of company can use this technology. Open APIs enable businesses to design all types of more accessible and useful solutions to meet their customers’ expectations, in less time and at a lower cost.
In addition, this technology helps transform a company into a key business and allows them to reach a public that would be inaccessible without the use of an API.
Specifically, they can do everything from improving the user experience in a mobile app to opening a part of the company’s internal system so it can be directly used by other departments or third parties outside the company.
The challenge is always to transform part of the business process by providing innovative solutions. It is now also simpler for developers to use these solutions and the data they offer to improve their products and the use of functionalities. This is the way to convert an API into a competitive advantage.
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APIs allow companies to offer their own e-wallets, building a new user experience that drives and contributes to customer loyalty.
Rulebook 43 is one of the main banking communication standards. It allows any company to receive daily statements of its accounts and, although they still have a long way to go, APIs can help implement it in any size of company.
You no longer need to go to a bank branch to open a bank account. APIs allow you to complete this and any other banking operations without leaving your company's own platform, with a fully integrated experience.