BBVA API Market
If you want to expand your business, first you need a good geospatial analysis of the market to gather all information about the new territory where you wish to operate. How can you get this information?
The answer is Big Data. Best of all, it is a tool for processing and analyzing data, allowing you to cross reference different sources of information and, thanks to its excellent data processing capacity, provides all the knowledge you need to make the right decisions.
This is just one example of what a specialized application designed to enhance business processes and their management can do for you. For instance, AppData, which was awarded third prize at InnovaChallenge Mexico, focuses on two aspects: finding the best location to open a business and the best area for its expansion.
In this regard, such tools help entrepreneurs to decide on the most suitable place. A Big Data app provides all the necessary knowledge: analysis of potential customers' behavior patterns, the competition and the future development of a specific area. It even lets you compare the information against other areas.
Such tools streamline and simplify processes of this kind, since information gathering and, above all, subsequent analysis is performed in real time, so it is easier to make comparisons and study all the alternatives in order to make a wise business decision that will affect the outcome of your project.
Folow us on @BBVAAPIMarket
APIs allow companies to offer their own e-wallets, building a new user experience that drives and contributes to customer loyalty.
The automotive industry is possibly one of the least digitized. This situation is particularly significant in car dealerships, where the purchase and financing process continues to be done in the traditional way. However, APIs can give a new impetus to this service by offering an innovative product and a new experience to their customers.
The use of APIs in purchasing processes contribute to eliminating possible frictions, improving conversion and increasing sales by simplifying both online and offline purchases.