API World: BBVA API_Market Resources area

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News and case studies on embedded finance, APIs, and much more

APIs as virtual printing presses: news for all

Why just read the news when you can hack it? This is how The New York Times encourages developers to dabble among the APIs offered by the great 'Gray Lady' of journalism. If, at the end of the day, these represent the technology par excellence through which computers communicate, how can it not impact the communication industry par excellence?

How does the fintech sector use APIs?

And, what does the future hold for the banking business? The cutting-edge developments in the industry are coming via technology, which is being harnessed to improve the products and services offered to customers. We take a glimpse at the future via ten of the hottest APIs in the sector right now.

How to reap the benefits of Big Data in your company

Big Data management is essential today for creating differentiation in an ever more demanding market. Its use is already benefiting several sectors and it is proving to have infinite possibilities. This article proposes a series of recommendations, tools and success stories to enhance your company.

Lean UX: what it is and how it helps users

The documentation UX professionals deliver to their customers sometimes becomes an end in itself, rather than a means to achieve a better product for the user. User experience has for some time now been one of the most highly valued aspects of digital product creation. It is applied in the conceptualization and design of websites, apps, instant messaging and in wide-ranging sectors. 

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