The possibility of adding virtual information to the real world can be useful in many sectors such as advertising, communication, retail, real estate sales, gaming, tourism, education or automotive.

The added value of Lilypad Arduino, thanks to the potential of the Arduino hardware, is the ability it gives textiles to detect information about the environment, by using light, motion or temperature sensors.

Luciano Domingo talks about Comanda Laboral, winner of the third prize in the category “Internal Management” in our latest competition InnovaApps+

In the world of Banking, technologies are chosen in a rather conservative way. Security, stability and long term support are thewinner factors.

David Bello talks about Buen Viaje, winner of the third prize in the category “Special” in our latest competition InnovaApps+

Banks are increasingly finding in social media a good way to create new financial services and improve customer service. This may become a niche market for technology-based entrepreneurs.

Do you want to know how to make your product irresistible to people while increasing your user engagement? Nir Eyal, author of Hooked: How to Build Habit-Forming Products, to talk about Hooked and the psychology behind the world’s most habit-forming technologies!

Victor Bravo talks about Doitall, winner of the first prize in the category “Organization” in our latest competition InnovaApps+

When making a product or service known, a good name can be an important factor to tip the scales toward success. Here are some tips so you can practice them in your business.

Jonathan Santos talks about Qiwo, winner of the third prize in the category “Costumers relationships and sales” in our latest competition InnovaApps+.