BBVA API Market
APIs provide many opportunities for all companies and businesses. José Manuel de la Chica (@Delachica), BBVA New Digital Business, explains to us how APIs are making the digital transformation of traditional businesses possible.
Companies like Uber and Airbnb have grown thanks to implementing APIs in their different business processes, and now the financial world is committing to APIs for its transformation.
Banks opening their APIs to third parties through open platforms is what is known as the era of open banking, a trend for banks to take the best technological solution for them to be to open their data to developers, startups and other partners in the Fintech world.
In this transformation, BBVA defends the opening of its data by creating an open platform, BBVA API Market, on which it offers its financial APIs to help companies, startups, customers and developers who wish to improve their products and services and promote or create new business lines.
In the following interview, José Manuel de la Chica emphasizes that banks must get on board the open innovation train and expose their APIs. He gives the example of BBVA, which is completely transforming itself and committing to an open API platform on offer to the developer community.
More information about APIs and open banking:
Llevar a un cliente por todo el proceso de compra hasta que este se formaliza es un viaje arduo y que se enfrenta a la posibilidad constante de abandono. Sin embargo, hay formas de lograr que la decisión de compra se haga realidad si se le dan facilidades como una financiación ágil, segura y adaptada a lo que necesita.
Open banking has changed the financial paradigm as we have known it so far. The widespread use of new digital platforms, connected devices and technology consumers has led to a boom in business opportunities for every company, many of which are already leveraging their benefits as much as possible.