API World: Business development. Page 2

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APIs in selling: the final push

Taking a customer through the entire buying process until it is formalized is an arduous journey and one that faces the constant possibility of the customer leaving. However, there are ways to make the buying decision happen if you are given facilities such as agile, secure financing.

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APIs as virtual printing presses: news for all

Why just read the news when you can hack it? This is how The New York Times encourages developers to dabble among the APIs offered by the great 'Gray Lady' of journalism. If, at the end of the day, these represent the technology par excellence through which computers communicate, how can it not impact the communication industry par excellence?

APIs, Business development / 20 February 2020
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